Coffee has been a staple in our lives for hundreds of years, but never before has there been this kind of interest. Coffee consumption has never been as high as it is today. The International Coffee Organisation estimates that in Finland the average person grinds their way through an impressive 12kg of coffee per year.
Whilst the UK and Ireland yearly average is not quite as high as this, it is hard to deny that coffee culture here is booming. More and more people are drinking coffee for pleasure instead of using it as a caffeine fix to give them a kick start in the morning. There are now more and more cafes selling really good coffee, using the high precision, specialist equipment and training their staff to create the perfect brew. In addition, the ever growing market is allowing coffee lovers to engage in home brewing. A wide range of specialist brewing equipment is readily available to purchase allowing coffee fans to access the coffee they want, when they want it.
With coffee consumers starting to engage with their coffee, this has prompted farmers to learn more than ever before about growing coffee. They now have access to more varieties of coffee and specialist growing techniques. This has paved the way for specialty coffee. Specialty coffees are coffees that are defined by their quality and how good they taste. They are different from other coffees because they have been grown at the perfect altitude, at the correct time of year, in the best soil and then picked at just the right time. Each of these steps are vital in producing some of the most exciting and tasty coffee in the world.
Specialty coffee is sold at premium prices to roasters. Roasting is an art form in itself. Roasters create custom profiles for each coffee, enhancing and highlighting their natural flavours. It is from these roasters that we get our favourite coffees, brewed either in our favourite coffee house or in our own homes.
Cubist Coffee hopes to help you learn more about coffee, expand your palate and taste some beautiful and complex specialty coffees.